I'm a marketing and digital consultant with 20 years of experience in marketing/communications and 6 in sustainability. I support changemakers that accelerate the transition to a future where people thrive in balance with the living world. I do this via mentoring, leading, steering, overseeing, advising on or evaluating:
- Marketing/digital marketing/social media strategies, campaigns, projects and operating plans that improve effectiveness - with the right resources, skills, governance and stakeholder alignment.
- Digital marketing audit of channels, platforms, technology, skills or providers against objectives, best practice, competitors or regulation such as the Green Claims Code.
- Marketing technology (effective, responsible, ethical use).
- Building, bonding, growing, retaining and developing marketing/digital talent and functions.
Over the past year, I've been doing research to understand what the most impactful ways are for addressing the intersecting crisis we’re facing (climate, ecology, economy, mental health, etc.) - so I can focus my energy there. Doughnut Economics has stood out as one of the most holistic solutions. I have read the book (and related resources) a few times, watched and attended DEAL workshops and sessions at events. I have also been spreading the word about Doughnut Economics and trying to embed it in my work.
Particularly interested in:
# regeneration
hashtag_lookup:#regeneration
# sustainability
hashtag_lookup:#sustainability
# scalingstrategies
hashtag_lookup:#scalingstrategies
# systemsthinking
hashtag_lookup:#systemsthinking
# SustainabilityMarketing
hashtag_lookup:#SustainabilityMarketing
# DigitalSustainability
hashtag_lookup:#DigitalSustainability and joining up marketing and DE
